Tag Archives | linkedin

Are You Forgetting Face-to-Face Networking?

Facebook, Twitter, and LinkedIn happen to be some of my favorite social networking websites. It’s great to keep in touch with friends, family, and business clients through the internet. In fact, you’re all invited to join my social networking groups. (For LinkedIn, use email nate@nateburgoyne.com). Just be sure to include a little note about yourself with your requests.

However, I think we all may be forgetting that face-to-face networking is still an important part of lead generating. This morning I was invited to attend a business networking group here locally and I’m excited to be part of it. I met some great like-minded business owners and entrepreneurs that are willing to work together to grow each other’s businesses.

There something special about meeting people in person, especially when you see the same people at different venues and different networking events. You remember their smiles and personalities.

One of the greatest things about being small business owners and entrepreneurs is that, in most cases, we are able to choose who we do business with. In fact, for me, when I meet a new potential business contact and start get to know him or her, I’m really trying to make the decision of whether this person and I will be able to connect and work effectively together toward a common goal.

While, all of this trust can certainly be developed online over several weeks of Facebook updates, the same connection can take place in about 30 seconds or less in a face-to-face meeting.

Happy networking both online and off!

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Is Social Media a Silver Bullet for Online Marketing?

First of all, I just want to thank the University of Hawaii: Kapiolani Community College for the invitation to close out their certification program for non profit organizations. We had a great four hour workshop on social media with emphasis on Twitter, Facebook, and LinkedIn. I look forward to networking with all those who attended.

One of the points that we discussed in the workshop is how social media is a set of tools and not necessarily the silver bullet for success. The print media is now printing stories quite regularly about how businesses have been able to achieve great results with services like Twitter. Now, does that mean that as soon as you open up a Twitter profile for you or your business, you are going to experience immediate results? That depends on how you use this set of tools we call social media or social networking.

Online social networking is, in my opinion, like a drawer full of tools in your marketing toolbox. Is it the silver bullet for success online? No. However, it is definitely part of the black powder that fires the silver bullet of marketing. And, if you’re missing some of the black powder from your bullet, it’s not going to reach as far as you need it to.

For an aggressive online presence, social media is essential. It builds relationships and trust with an audience that has sought you out because of the information you are sharing. If you haven’t already done so, I strongly encourage everyone to take a closer look at how social media can boost your business.

For those who are interested in private consultation on about how social media could help your business or cause, shoot me an email at info@nateburgoyne.com or call me at (808) 753-3759 to set up a phone or in-person appointment. ~ Much Aloha.

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Starting Up an E-Business? Two Products I Recommend

I recently received a question from a new friend of mine, Tess, that I recently met through LinkedIn. She’s looking to start a new business online to earn extra income from home and is wondering where to start. There is so much information available all over the internet, it’s hard to know what is legit and what’s a scam. While I won’t venture to call out scams, I will share what sources I go to from time to time and that I recommend for direction when getting started.

First of all, I want everyone to know that the internet is a really fun place to be, and it could be as simple as starting a blog about your favorite hobbies and activities then turning it into a money making machine.

Secondly, although you can make money online overnight, it’s important to remember that your internet marketing business is a business. It’s not a get rich quick scheme. It’s a business that you can grow step by step and sometimes very quickly with the right tools and education.

Now, where would I recommend that you start? Like I said, here are some of the resources that I personally use and recommend.

Armand Morin is a great internet marketer with a fantastic program called Internet Marketing Explained. I’ve met Armand personally and almost always some of his audio training on my iPod. He recently udated and relaunched his course. There are tons of audio and video files that you can load on your iPod and listen to while you’re working at your computer, driving the car, or washing dishes. When I’m listening to Armand, I always make sure I have a pen and paper nearby to take notes. If Armand is selling a $2000 course, he loads it with $10,000 worth of training. Here’s a free video about it. It’s definitely worth watching:

For more FREE information about Internet Marketing Explained by Armand Morin, CLICK HERE.

Another resource for information for the more budget minded marketer is Brian Wynn’s Millionaire League. You can see the sales page HERE. I bought this product a few years ago, and it’s one of the best $27 products I’ve bought. He adds new things from time to time and it’s loaded with great information. I’ve implemented many of the strategies in his membership site myself.

One of the biggest mistakes that new internet marketers make, is paralysis of analysis. I say, just jump in and go for it. Take action and it’ll work for you. Does this stuff really work? Yes.

Here are some more places to look for information on starting your home e-business. Most programs are actually very good. Have a look at the sales page. Does the sales page have the tone or feel that sits well with you? If so, buy it and check it out! Almost every program that I’ve ever seen online comes with a no questions asked money-back guarantee, so there’s no risk when you buy the stuff. Buy it, and if you don’t like it or if it feels like a scam to you, simply ask for a refund.

Happy marketing! And by, the way, watch for my personal e-commerce home study course coming soon…

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